Account Supervisor (m/f), Ambattur in Ambattur, Tamil Nadu

Your tasks:
- Develop segmentation and testing strategy for email, social media, display and offline direct response channels
- Quickly identify causes and solutions to issues or unexpected results are identified in reporting
- Develop business requirements for technical initiatives needed to support reporting, testing, and analytics
- Develop landing page and creative test strategy
- Monitor, analyze and report performance of Paid Search, SEO, social media, display, email and offline campaign performance across company owned websites
- Work with channel leads to implement tests, measure performance and interpret results
- Perform ad hoc analyses per department requests and analyses to identify and recommend revenue and monetization opportunities
- Lead development of KPIs, forecasting models and dashboard/reporting designed to monitor and improve marketing campaign performance
- Take aconsultative approach to optimization recommendations to improve campaign performance against key metrics
Your skills:
- Prior work experience in marketing and/or statistical analysis, with at least 2 years of experience in an online business unit or at a consumer internet company
- Experience working with web analytics packages
- Knowledge of search marketing, online advertising, ROI analysis & branding measurement
- Degree in mathematics, statistics, finance or other quantitative discipline required
- Experience working in web analytics and/or digital media analytics in an e-commerce environment is preferred
Location
Ambattur
jobid82282
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